Founded in Denmark in 2008, Realfiction is a leading innovator and provider of mixed-reality solutions, a market estimated to reach USD 80 billion by 2025. The company’s first product, Dreamoc, has been sold in over 10.000 units.
Realfiction Holding AB’s share is publically traded on Nasdaq Stockholm First North under the symbol “
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Realfiction Step Up 2019 - interview with founders Clas Dyrholm and Peter Simonsen
Realfiction will be a leading innovator in the development of Mixed Reality within retail as well as the experience industry, and the company has now finished the strategy that will expand the company’s operations significantly. With Magic-as-a-Service as business model, Realfiction will gradually convert from being a hardware business to become the world's first Mixed Reality media channel with its own platform. In addition to this, the company continues to see potential in international sales of projects related to the company's larger products DeepFrame and Diamond.
Interview with Clas Dyrholm
In an interview with Finwire.tv, CEO Clas Dyrholm talks about mixed reality, the company's journey and future plans.
Realfiction develops technology in mixed reality. Mixed reality is a merger of real and virtual worlds to produce new environments and visualizations where physical and digital objects coexist and interact in real-time. The company delivers solutions to the B2B market via a technology platform. So far, over 10,000 copies of the Dreamoc product family have already been sold to several international brands and high-profile customers such as Martell, Gucci, Hugo Boss, Breitling and BMW. The global market for mixed reality, which in 2025 is estimated to be USD 80 billion.